Dog Food Subscription UK – Subscribe & Save 5% on Every Order

Looking for a dog food subscription in the UK that saves you money and keeps your dog on a consistent, premium diet? Our Subscribe & Save service delivers grain-free, high-protein dog food directly to your door — on a schedule that suits you, with a minimum 5% discount on every order.

Whether you feed our Ultimate Grain Free, Ultimate Superfoods for Dogs, or Ultimate+ range, you can set up a subscription in minutes and never worry about running low again.

Why Choose a Dog Food Subscription?

  • ✅ Save 5% on every order — automatically applied, every delivery
  • ✅ Never run out — scheduled delivery before your bag is empty
  • ✅ No commitment — pause, skip or cancel anytime from your Customer Centre
  • ✅ Consistent nutrition — same premium, grain-free formula your dog already loves
  • ✅ Flexible delivery — choose weekly, bi-weekly or monthly to fit your routine
  • ✅ Convenience at your door — no more last-minute pet food runs

How Much Could You Save?

A 5% subscription discount on a 15kg bag saves you money on every single delivery. Over a year, regular subscribers save the equivalent of roughly 2–3 free bags compared to one-off purchases. Set it, forget it, and let the savings stack up.

How to Set Up Your Dog Food Subscription

1. Choose Your Recipe

Browse our full range — from Grass-Fed Angus Beef and English Country Duck to Free-Range Turkey and Scottish Salmon. Every recipe is grain-free, high-protein, and packed with superfoods. Not sure which is right for your dog? Start with a trial pack first.

2. Select Subscribe & Save at Checkout

On any product page, choose the Subscribe & Save option. Your 5% discount is applied instantly — no codes needed.

3. Pick Your Delivery Frequency

Choose how often you'd like deliveries — weekly, bi-weekly, or monthly — based on how quickly your dog gets through a bag. You can change this anytime.

4. You're All Set

You'll receive an email confirmation and can manage everything — swapping recipe, skipping a delivery, or cancelling — through your Customer Centre at any time.

Which Dog Foods Can I Subscribe To?

You can subscribe to any bag across our three ranges:

  • Ultimate Grain Free — our flagship grain-free, high-protein dry dog food, available in multiple protein sources and bag sizes
  • Ultimate Superfoods for Dogs — enhanced with functional superfoods including blueberries, seaweed, and spinach for added health benefits
  • Ultimate+ — our premium range for dogs that need the very best, including hydrolysed options for sensitive stomachs

Suitable for puppies, adults, seniors, working dogs, and dogs with sensitive stomachs — there's a subscription recipe for every dog.

Ready to save on every bag? Browse our range and look for the Subscribe & Save option on any product page to get started.