🎉 Why Freshly Prepared Meat and Fish Make Us One of the Best Dog Food Brands

Find out why?

Ultimate Grain Free Dog Food - Suitable for All Breeds and Lifestages.

Perfect for all dogs including those with sensitive digestion, offering complete and balanced nutrition for everyday health. All our grain free recipes are: Hypoallergenic, Include Freshly Prepared Meat or Fish, Sweet Potato Base, Omega 3 for Skin and Coat.

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Ultimate+ – Our Functional Health Benefits Range - Adult All Breeds

Science-backed nutrition with premium, natural ingredients. Designed to support dogs with specific health needs, all without requiring a prescription. Vet Approved and Hydrolysed Protein Source..

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Now the science behind our Ultimate+

Paw-some Bites of Info! 🐾

The Power of Peptide+ Technology

Our unique Freshtrusion HDP process (fancy words for amazing results!) breaks down proteins into the perfect-sized peptides - not too big, not too small, but just right! Think of it as the Goldilocks of protein absorption. 🏆

How does the Ultimate Subscribe & Save service work?

With our Ultimate Subscribe & Save service, you’re in full control! You can:

✅ Choose how often you’d like your dog’s food delivered.
✅ Switch to a different recipe anytime.
✅ Pause or cancel your subscription whenever you need.
✅ Always get the best price available—guaranteed!

It’s hassle-free, flexible, and ensures your pup never runs out of their favorite food! 🐶💛

Vet Approved Formula

Our Ultimate+ range is fully vet-approved, packed with premium ingredients, and designed for optimal canine health. Expertly crafted with science-backed nutrition, it’s the ultimate choice for keeping your dog happy, healthy, and thriving! 🐶💙

Our Ultimate+ is Grain Free

Unlike many competitors, our Ultimate+ range is 100% grain-free, packed with premium ingredients, and vet-approved for optimal canine health. Perfect for dogs who thrive on a high-quality, grain-free diet! 🐶💙